Comments on: Tips For More Relevant AdSense Ads

By: Adsense section targeting: making Adsense ads more relevant to your contents

Adsense section targeting: making Adsense ads more relevant to your contents — Wed, 07 Jul 2010 11:30:13 +0000

[...] If Adsense section targeting method doesn’t bring you more content-relevant ads, you may want to consider some tips from vanseodesign.com [...]

By: Steven Bradley

Steven Bradley — Fri, 04 Jun 2010 16:27:23 +0000

Jim, I don’t think #2 will have any effect, but I think it makes sense to test out the other 3 ideas. Ultimately the only way to know for certain what will work is to try.

However are you sure AdSense is the best way to monetize the site? This is an old post and since writing it, I’ve come to see that AdSense isn’t usually the best money maker. It’s easy to set up and early on when monetizing a site it makes sense to use in part for the ease and in part to generate a baseline for what pages can earn.

I might suggest that you could do better with affiliate products or direct ad sales, especially if your audience is one that is willing to register to view your content. They’ve taken an extra step to see what you have. You might even find charging for access to the content ends up being the better strategy for making money.

I don’t want to dissuade you from using AdSense and again I think it’s worth testing your ideas. Just suggesting that there may and probably are going to be better ways to make money.

By: Steven

Steven — Fri, 04 Jun 2010 08:50:33 +0000

Hi Steven

Thanks for a great article. I am having trouble with this at the moment with a new launch project called Goals On Target. The main part of the site is behind a login which we have provided to Google throuhh the site authentication in our AdSense account.

By the looks of it its just not enough textual content and we will struggle to add more as the interface is light in wording. However your article has led me to plan a new strategy as follows:

1. Ensure the url for the page has reference to the top paying target keywords – do some anaylsis on this and make the page names have these in the url.

2. Ensure that the page keywords and meta tags are listed and relevant.

3. Put some extra text in each page somehow, even if its at the bottom. Think I would get away with text ‘hidden’ in the span we ue to display the google ads?

4. Use the alt tag on images to add text content and ensure the image names are named after keyword phrases.

Does this sound like a good plan to you?

Thanks

Jim

By: Steven Bradley

Steven Bradley — Wed, 01 Jul 2009 18:31:32 +0000

Sounds like you got everything sorted out Farnoosh. I want to say glad I could help, but I’m pretty sure I didn’t do anything.

Is AdSense on your site relatively new? It does take Google a few days to figure out what your site is about, but once they do the ads are usually pretty good. Might have simply been the change to using start and end tags. Maybe it just needed a little more time for Google to sort things out.

Glad the ads are working now and thanks for liking the post.

By: Farnoosh Brock

Farnoosh Brock — Mon, 29 Jun 2009 20:04:42 +0000

Hi Steven,
Well it was either karma or good luck or magic or just the right timing but it seems that just after this email, the persistent USB driver ads disappeared (for now). Thank you again for a great post. I will continue to monitor regardless.
Best,
Farnoosh

By: Farnoosh Brock

Farnoosh Brock — Mon, 29 Jun 2009 19:15:27 +0000

Hi Steven,
Great article. You can imagine why I am reading it I have a major Adsense relevance issue. I have done most of what you advise here and some of the excpetions you list do not include me, so I am wondering what else to do besides contacting Google adsense.
-The relevance on my main front blog page is mind-boggling. For days it has listed ads on USB drivers, and there is not a single keyword associated to USB or drivers in all of my blog, all posts, meta-tags, keywords, anywhere.
http://www.prolificliving.com/blog/
-The relevance between the ads is the same, as in, I get say all 5-6 ads in the skyscaper side bar that are related to each other, but have nothing to do with the post
-About 4-5 days ago, I added the google-start and google-end to the HTML view of my posts, from start to end of the post. Still no luck but I understand it may take longer.
If you have any other ideas, I am open to them. Otherwise, thanks for the suggestions!!
Farnoosh

By: Conrad

Conrad — Mon, 25 Dec 2006 10:12:47 +0000

This post helps explain how to tweek your posts/site to get more relevant adsense ads. The point is that if the ads aren’t relevant, the will not get the clicks from those viewers who came to the page for specific content.

See my blog on Adsense Information, Tools, and Techniques:
http://www.topinfosite.net/gads