Temporary Link Bait Can Still Be Good Content

The other day I responded to some arguments I have recently come across criticizing link bait and in turn offered my view that link bait will ultimately improve the quality of content on the web. One of the arguments that I glossed over was how some think link bait creates more temporary content and by its temporary nature reduces quality instead of improving it. Not wanting to leave things undone I thought I would continue with the discussion and offer reasons why temporary content can be just as good as permanent content and also lead to improved quality.
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Click To Call Debuts In Google Maps

The Google Blog announced earlier this morning that Google Maps has added a new click to call feature for businesses who have signed up for a listing through Google Local Business Center. At first glance it’s both very easy to use and useful for both searches and businesses. But first glances can be deceiving sometimes.
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How Perceptions Alter The Message

One thing that always interests me is how two different people can interpret the same piece of writing in two completely different ways. We all bring with us our own history and biases and we approach everything new with our own set of perceptions. Our perceptions as much as anything are what determines what each of us consider true and help shape our own unique realities. My reality is different from your reality, which is different from his or her reality. And we can each draw completely different conclusions from the same information.
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Work hard to succeed in your online business

Lately, I thought and wrote not only about enjoying your business, but also about learning website optimization efficiently. This all can contribute to your site success, even if you don’t specialize in improving websites. Let’s review another aspect that can break or make your life, your business and your site: how much effort you put into your work.
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Link Bait: The Evolutionary Path To An Improved Web

With link bait becoming such a popular and successful tactic in SEO it was only a matter of time before people started rallying against it as the most evil thing to hit the world of marketing since…well…since, whatever was the last successful SEO tactic. Maybe it hasn’t gotten quite that bad, but there’s an awful lot of cynicism surrounding the idea of link bait now and I have to ask why that is.
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