Site Building For SEO

Last time we were talking about keywords and their importance in seo. Now that you’ve chosen your keywords it’s time to build your site. Well maybe not just yet. I prefer to have content written before site building, but I’m going to talk about site building first. Partly because writing content will continue after your site is built and also because there are some things I’ll talk about here like structuring your site that can and probably should come before content writing.

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Keyword Discovery and Keyword Selection

A lot of thought should go into keyword discovery and keyword selection when it comes to your site. Part II of our seo basics tutorial will focus on keywords and help with some ideas to discover as many possible keywords as possible and once having discovered those keywords how to select the best ones for your site optimization. Keywords like everything else seo is often as much art as science, and while there are a variety of scientific methods to choose the keywords for your site many times it will come down to how well you know your potential customers and how they search.

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SEO Basics Tutorial

So often when people encounter seo and want to start optimizing their sites they are lost as to where to begin. Filled with a few helpful and a few not so helpful comments from a forum or article they set out looking for the magic formula that will take their site to the top of the search engines only to get lost in a tangle of misinformation that can often do as much harm as good. To help you get started on your seo journey I have decided to write this tutorial on the basics of seo.

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Is Orion The New Google Algorithm?

In case you missed it earlier this week Google confirmed that it licensed a search algorithm and hired the algorithm’s creator, Ori Allon, a 26 year old PhD student from the University of New South Wales. The basic concept behind the new search engine is that it extracts portions of a web page that are most relevant to a given query and returns that relevant text. It also provides results for keywords related to the original keywords. There has been a lot of speculation going on about what this means for Google and search and I thought I would add my thoughts to the mix.

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Google TrustRank

I’m sure you’re aware of Google’s PageRank, but are you aware of the other Google rank, TrustRank? While it’s not exactly new most may be unfamiliar with it. It’s details may not be clearly defined and there is no toolbar for it. However chances are TrustRank is already just as if not more important than PageRank or soon will be.

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