Comments on: You Don’t Need Money To Build A Brand http://www.vanseodesign.com/branding/you-dont-need-money-to-build-a-brand/ Helping you build search engine friendly websites Sun, 12 Feb 2012 17:29:40 -0700 http://wordpress.org/?v=2.9 hourly 1 By: Steven Bradley http://www.vanseodesign.com/branding/you-dont-need-money-to-build-a-brand/comment-page-1/#comment-843 Steven Bradley Tue, 19 Feb 2008 02:03:15 +0000 http://www.vanseodesign.com/blog/uncategorized/you-dont-need-money-to-build-a-brand/#comment-843 Thanks. I completely agree that money can help. I wrote this after seeing one too many people complain they couldn’t do any branding without a lot of money. Good point about it starting from the ground up. You brand yourself where you can given the money you have to spend and build from there. Thanks. I completely agree that money can help. I wrote this after seeing one too many people complain they couldn’t do any branding without a lot of money. Good point about it starting from the ground up. You brand yourself where you can given the money you have to spend and build from there.

]]> By: Storm Pilot http://www.vanseodesign.com/branding/you-dont-need-money-to-build-a-brand/comment-page-1/#comment-844 Storm Pilot Fri, 15 Feb 2008 23:54:40 +0000 http://www.vanseodesign.com/blog/uncategorized/you-dont-need-money-to-build-a-brand/#comment-844 Good article Steven. Though a budget can certainly help in this regard, I agree that a brand starts from the ground up. Even small operations can start ‘walking’ (little investment) before they try and run. :) Good article Steven. Though a budget can certainly help in this regard, I agree that a brand starts from the ground up. Even small operations can start ‘walking’ (little investment) before they try and run. :)

]]> By: Kristine Shreve http://www.vanseodesign.com/branding/you-dont-need-money-to-build-a-brand/comment-page-1/#comment-846 Kristine Shreve Fri, 29 Jun 2007 20:28:01 +0000 http://www.vanseodesign.com/blog/uncategorized/you-dont-need-money-to-build-a-brand/#comment-846 This post is so right! The thing that constantly amazes me is the companies that will spend so much time and effort building their brand and then they will go online and say something stupid on a forum or a blog and ruin everything. Your second to last sentence should be burned over the entrance to every marketing department in the world. You have to be consistent in how you present yourself and you have to be aware that someone can always find what you've said and link it back to your company. This post is so right! The thing that constantly amazes me is the companies that will spend so much time and effort building their brand and then they will go online and say something stupid on a forum or a blog and ruin everything.

Your second to last sentence should be burned over the entrance to every marketing department in the world. You have to be consistent in how you present yourself and you have to be aware that someone can always find what you’ve said and link it back to your company.

]]> By: Steven Bradley http://www.vanseodesign.com/branding/you-dont-need-money-to-build-a-brand/comment-page-1/#comment-847 Steven Bradley Fri, 29 Jun 2007 19:46:40 +0000 http://www.vanseodesign.com/blog/uncategorized/you-dont-need-money-to-build-a-brand/#comment-847 Glad you like Kristine. I'm feeling the love. By the way don't I owe you another box of chocolates? I seem to recall you reaching a milestone earlier this week. I know exactly what you mean about the companies that say stupid things somewhere. I guess they don't realize the impact it can have. Reputation Management is an important part of marketing, but if most companies remained consistent they would have a lot less reputation that needed management. I think consistency is the key too. I always try to think about it whenever I'm making any kind of statement in public. None of us are perfectly consistent. I know I've changed my mind over the years and I'm sure I've given advice here or on a forum that I now no longer agree with and recommend the opposite. But still it's important to think of your brand in all the things you do. Think about who you are and how you want others to see you and ask yourself before publishing something if it's consistent with your brand. Glad you like Kristine. I’m feeling the love. By the way don’t I owe you another box of chocolates? I seem to recall you reaching a milestone earlier this week.

I know exactly what you mean about the companies that say stupid things somewhere. I guess they don’t realize the impact it can have. Reputation Management is an important part of marketing, but if most companies remained consistent they would have a lot less reputation that needed management.

I think consistency is the key too. I always try to think about it whenever I’m making any kind of statement in public. None of us are perfectly consistent. I know I’ve changed my mind over the years and I’m sure I’ve given advice here or on a forum that I now no longer agree with and recommend the opposite. But still it’s important to think of your brand in all the things you do. Think about who you are and how you want others to see you and ask yourself before publishing something if it’s consistent with your brand.

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