The object is set before the mind, either in reality, as in sketching (before a landscape or teacup or old face) or is set in the memory wherein it becomes the sketching from memory of a definite image-object.
—Jack Kerouac

The quote above is from the Essentials of Spontaneous Prose by Jack Kerouac. It’s a quick and interesting read and I encourage you to take a look.
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“I hate writing, but I love having written.”
—Dorothy Parker

Are any of the following familiar?

• You sit down to write, but can’t think of anything to write about
• You have plenty of blogging ideas, but the words to express the ideas won’t flow
• You start to write a post, but scrap it because you don’t think it’s good enough
• You let other things distract you while writing which keeps you from finishing

They’re all familiar to me. What do you do when blogging becomes difficult? What do you do to get the creative juices flowing again?
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How do you decide what topic to write about when guest posting for another blog? What tone should you take in your writing? How can you get the most ROI from your guest posting opportunity?
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What convinced you to make your last online purchase? Why do you read a particular blogger? You might have purchased or subscribed because of something you read on the site in question. You might also have purchased or subscribed because of something you read away from the site in the question.

Sometimes what you say away from your site is the key to success on your site.
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What should you do with your best content? The normal reaction would be to post it to your site, but is it possible that giving away your best content can be more effective? The answer depends on your business strategy and goals as well as your current situation, but sometimes giving away great content can be more valuable than keeping it for yourself.
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