A few days ago Google let it be known that Googlebot would now be obeying the new option for the robots meta tag telling them not to use your DMOZ description (should you have one) in their search results. Site owners have been complaining for quite some time that those DMOZ descriptions really don’t describe their pages the way they want and cringe anytime one of the search engines uses it over the meta description they themselves have added to their pages.
Category: SEO
Link Building Isn’t Just For Search Engines
Link Building can be a confusing subject to many. I hear questions all the time asking if a certain link is good or bad and which link will a search engine like better. There’s another way to think about links beyond how they will be seen by a search engine.Instead think about the people who will see those links and think about the value of the link itself. The best part is it will get you traffic and most likely help when it comes to search engines as well.
More Content = More Traffic = More Sales
Gone are the days when you could build a small static website and expect to compete for search traffic. Unless your site is in a rather uncompetitive industry it won’t be able to bring traffic from keyword searches without a lot of time spent building your count of backlinks. So what do you do if you have a small site and don’t want to wait years before the traffic comes? The answer is pretty simple really. Build more pages and get more traffic.
Page Strength And Page Rank
Since we’re in the middle of another PageRank update and that’s usually cause for excitement and concern I thought I’d spend another day on the subject. First with some information about a new tool from SEOmoz called Page Strength which is an attempt to give a quick and easy metric to determine the relative worth of a web page and then with a few observations and thoughts about the PR update itself.
What To Do If AdSense Bans You
You’ve seen it before. Someone starts a thread at (insert your favorite webmaster or seo forum here) complaining that Google has unfairly banned their AdSense account. As much as they insist they did nothing wrong usually a little digging reveals either they or someone they know was clicking on the ads a little more than they should have been. Still there are publishers who’s accounts have been banned through no fault of their own. If that’s the case what can you do to be included back into the program?