ask not what your
countrycustomers can do for you — ask what can you do for your countrycustomers
Can you really get rich overnight?
Shoemoney published a short video today in response to hearing that question one too many times the last week. Jeremy looks a little tired and perhaps a bit annoyed in the video, but he makes a couple of very good points about making money that I wanted to pick up on here.
Sometimes you come across an article that just makes you laugh. Such was the case when I came across Thieves steal Herman Munster’s identity, which mentioned how someone was caught trying to sell credit card information in a chat room for the fictional tv character. The story made me laugh, but it also brought to mind an important concept in marketing.
Yesterday while waiting in line I caught a t-shirt with the U.S. Marine Corps emblem and the following quote
Pain is weakness leaving the body
There’s a lot of wisdom in that quote and I wanted to relate it to business. I didn’t come up with a nice compact quote, but here’s the idea.
Price is what you pay. Value is what you get.
And the perception of value is why you decide to buy. How much would you pay for an ordinary gray pebble? How much would you pay if I told you that pebble could perform tricks like ‘sit’ and ‘stay’ and included a manual for how to train your pet rock?