Make The Most Of Your Spike In Traffic

Yesterday I asked if your business was ready for sudden attention. I wanted to follow up on that post with some thoughts about what you should do when you get a new influx of traffic. It’s not enough to do business as usual is you want to retain your new visitors. You need to improve to meet the new challenge.
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Is Your Business Ready For The Attention?

Is it? Are you sure it’s ready?

You might be tired of hearing me talk about it, but the Marketing Pilgrim contest still has me thinking. If you remember one of the reasons I gave for entering the contest was the hope that the judges would read my article. The contest judges are some strong voices within the SEO and marketing community and they’re in a position where they can help anyone they choose. A few links, a couple of mentions and they could easily drive a good amount of traffic toward any site they see fit.
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Enjoy Your Business To Succeed

Quite often, people may be seen rushing into any kind of business just to make money. Some succeed, some don’t. But how many of them would remember the business days with tenderness and say to themselves ‘those were the days..’? Also, how many of the successful business people enjoyed their work? Is there a connection?
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How Not To Handle A Customer Service Call

I awoke this morning to a few inches of snow on the ground. Nothing unusual here in Colorado, but as it so happened the snow must have caused some problems in my internet connection. My DSL from Qwest wasn’t working. Things happen and I didn’t worry about it right away while I made some coffee. It eventually led me to a what turned out to be a rather useless customer service call.
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Display Trusted Logos To Increase Sales

Last week I was talking about trust in the context of seo and making your company more transparent to your customers. One way you can build trust and directly improve sales is to align yourself with other trusted companies. You’re probably already aligned with trusted businesses, though you may not realize it right away. And all you need to do is display their logo to piggy back on their trust with your customers.

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