The Right Words Matter

There are many ways to say the same thing, but the words you use make a big difference in the results you get. Here’s a short film that makes the point much better than I could. Enjoy.

If you don’t see the video in your feed reader click here to watch.

Note: I’m working on the usual monthly roundup This Month In SEO post, but have collected so many links this month that I probably won’t be able to get it to you until tomorrow instead of today.

I’m guessing many of you would be reading it over the weekend anyway, but in case you were looking for it today I thought I’d let you know.

Download a free sample from my book, Design Fundamentals.

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