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	<title>Comments on: The ROI Mindset: Your Path To Business Success</title>
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		<title>By: Perception of Advertising Methods - Small-Business-Forum.net</title>
		<link>http://www.vanseodesign.com/online-business/roi-mindset/comment-page-1/#comment-8789</link>
		<dc:creator>Perception of Advertising Methods - Small-Business-Forum.net</dc:creator>
		<pubDate>Fri, 22 Aug 2008 18:31:40 +0000</pubDate>
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		<description>[...] wrote a great piece on his blog recently about The ROI Mindset. I think he made some really good points. You have to look at things from the mindset of what your [...]</description>
		<content:encoded><![CDATA[<p>[...] wrote a great piece on his blog recently about The ROI Mindset. I think he made some really good points. You have to look at things from the mindset of what your [...]</p>
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		<title>By: Steven Bradley</title>
		<link>http://www.vanseodesign.com/online-business/roi-mindset/comment-page-1/#comment-8678</link>
		<dc:creator>Steven Bradley</dc:creator>
		<pubDate>Wed, 20 Aug 2008 16:51:20 +0000</pubDate>
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		<description>It&#039;s an easy thing for small businesses to overlook. I know there are times when I&#039;d like to spend money on something for my business (say a new laptop), but know it&#039;s simply not in the budget.

On the other hand I could pay for the laptop on credit and if it helps save me an hour or two a month the return is probably greater than the cost. Assuming I did something useful with those extra hours.

Great point about knowing when to back off. You certainly don&#039;t want to throw money away and there are points where you need to see something isn&#039;t working. I think looking at it from an ROI point of view can help you see which of your investments are working well and which aren&#039;t.</description>
		<content:encoded><![CDATA[<p>It&#8217;s an easy thing for small businesses to overlook. I know there are times when I&#8217;d like to spend money on something for my business (say a new laptop), but know it&#8217;s simply not in the budget.</p>
<p>On the other hand I could pay for the laptop on credit and if it helps save me an hour or two a month the return is probably greater than the cost. Assuming I did something useful with those extra hours.</p>
<p>Great point about knowing when to back off. You certainly don&#8217;t want to throw money away and there are points where you need to see something isn&#8217;t working. I think looking at it from an ROI point of view can help you see which of your investments are working well and which aren&#8217;t.</p>
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		<title>By: Kristine Shreve</title>
		<link>http://www.vanseodesign.com/online-business/roi-mindset/comment-page-1/#comment-8672</link>
		<dc:creator>Kristine Shreve</dc:creator>
		<pubDate>Wed, 20 Aug 2008 13:06:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.vanseodesign.com/blog/?p=513#comment-8672</guid>
		<description>Great post and so true.  I think a lot of people forget to look at what the potential returns are on the money and time they invest.  One qualifier I would add, however, is that you also need to know when to back off if your ROI isn&#039;t where you want it to be.  I&#039;ve seen people continue with doomed strategies just because they&#039;d already made an initial investment.  Throwing more money at an idea that isn&#039;t going to work still won&#039;t make the idea work.</description>
		<content:encoded><![CDATA[<p>Great post and so true.  I think a lot of people forget to look at what the potential returns are on the money and time they invest.  One qualifier I would add, however, is that you also need to know when to back off if your ROI isn&#8217;t where you want it to be.  I&#8217;ve seen people continue with doomed strategies just because they&#8217;d already made an initial investment.  Throwing more money at an idea that isn&#8217;t going to work still won&#8217;t make the idea work.</p>
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