Google Link Data Is Back

Since I did a little Google bashing yesterday when asking is personalized search dangerous?, I thought I’d throw a little love Google’s way tonight. On Monday Webmaster Central added a link tab to their reporting, which shows the data we’ve all been wanting the link: command to show for years. Even more it’s showing links in a more useful way than the link: command ever did.
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The Changing Landscape Of Keyword Tools

Recently the the seo community has been abuzz with news that the Yahoo/Overture keyword tool has not been functioning and that it may be gone permanently. Those reports may be premature, but even if they aren’t there’s a new free keyword tool from WordTracker to fill the space. The timing could not be better.
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Linkbait: Good Term Or Bad Term?

Today CopyBlogger’s Brian Clark asked what people think of the term linkbait. Not the practice itself, but the term. Does linkbait suffer from a poor brand? Is the term fine? Do you care one way or the other? Why not share your view and let Brian know.
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V7N Brokering Contextual Links

It’s only been a few days since John Scott and Jeff Behrendt opened the new V7N contextual links to publishers and already the frenzy has begun with bloggers unable to sign up fast enough for the program. On the surface there’s a lot to like about the new V7N system for both advertisers and publishers. Yet I still have reservations about the system in general for both those buying and selling links.
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AdSense Expands Video Testing

Earlier today Google announced it would expand testing for video advertising, by working with two new music partners.

From the Inside AdSense blog:

Over the next few weeks we’ll be testing AdSense video distribution and sponsorship with a small group of publishers.

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