One topic I come back to is the tension between creativity and productivity. I find it interesting in general, but also because web designers sit at their intersections. Both creativity and productivity play a role in our success.
When talented athletes aren’t living up to expectations or previous accomplishments, many will suggest a change of scenery is needed. Sometimes the cure is simply removing the comfort zone. This is hardly limited to sports. Change is beneficial to anyone stuck in the same old routine for too long.
Which is more important for your design business, craftsmanship or automation? The former leads to greater quality in each site. The latter leads to a greater quantity of sites. Craftsmanship helps you sell individual projects, but automation helps you sell more projects. Which is more important?
Over the weekend I was listening to an On The Grid podcast where the discussion revolved around today’s tools for designing websites. Matt, Andy, and Dan discussed how current tools aren’t working as well as they did a few years ago and speculated about what better tools might look like.
It feels like just last week we were defending creativity against some perceived limitation. Well here we are again. This time it’s responsive design that’s become the enemy of creativity. While I could simply point you to last week’s post and ask you to substitute every mention of Photoshop for responsive design, instead I have a few new things to offer.