If You Think You Can…

Whether you think you can or you think you can’t—you’re right
—Henry Ford

Continue reading

The Perception That Design Is How Something Looks

Ask any designer and they’ll tell you design is more than how something looks. For many non-designers though, how a thing looks is design. Nothing else, just the look. It’s a common perception designers have tried to change for years and it often feels like a losing battle.

Continue reading

How Perception Alters Reality And Design Influences Content

If a tree falls in the forest and no one is there to hear it, does it make a sound? According to Geico, it not only makes a sound, but whines a bit as it does. However the question is really a philosophical one about perception and reality and if you’ll bear with me a bit, there’s a connection to design.

Continue reading

Book Review — Subliminal: How Your Unconscious Mind Rules Your Behavior

A couple of months ago I was offered a review copy of Subliminal: How Your Unconscious Mind Rules Your Behavior, by Leonard Mlodinow. I don’t know that I’ve ever turned down a free book and based on the title I thought I would enjoy this one. I finally had a chance to read it and wanted to share some thoughts.
Continue reading

Does Your Design Set The Right Context For Your Content?

When talking about different aspects of design I often mention the word context. However, I realize I don’t always talk about the importance of that word and why we should always be thinking about the context within which we work. Today I want to correct that and offer some thoughts about context.
Continue reading

css.php