The Golden Section Revisited — Magic Or Myth?

The golden section is commonly found in nature and has been used since antiquity in both art and architecture. Or has it? It depends who you ask. You can find information suggesting it’s the most magical ratio in the universe or that it’s complete nonsense. Which is it? Perhaps, as is often the case, the truth lies somewhere in between.

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Underlined Links — When Is It Ok To Break From Convention?

Following convention leads to a more usable site. Convention presents the known and expected to visitors, which helps them orient themselves and lets them use existing knowledge and apply it to your site. If convention is so helpful, is it ok to ever break from it?

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Visual Perception — Series Wrap Up And Key Ideas

For a couple of months now I’ve been running a series on visual perception and some of the design principles that arise from it. The series completed last week, but I wanted to offer something of a summary today to highlight what I think are the key points from the entire series.

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Why It’s Still Important To Design “Above The Fold”

When I was first learning to design websites, a frequent topic of conversation was the fold. I remember it being part of the very first class I took and it found it’s way into the discussion of several that came after. Is it still relevant? I think so.

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Use The Efficient Power Of Emotional Design To Connect With Your Audience

Why do some designs evoke an emotional response where others don’t? Why is it that some designs make a connection with us and deliver meaning on a more personal level? Why do some sites wow us and quickly grab our attention and hold our interest? And perhaps most important, how do they do it?

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