What’s The Signal to Noise Ratio Of Your Design?

There’s no such thing as information overload, only bad design.
Edward Tufte

The internet is a great source for finding information. It works so well that for most topics there’s far too much information than we know what to do with. In fact there’s often so much information that it’s hard to know what is and isn’t true. Sadly most of the information we encounter is noise. It’s useless or untrue and mostly makes it harder to find the signal, the information we want and trust.
Continue reading

Propositional Density: Adding Meaning To Your Designs

According to tv legend Zsa Zsa Gabar once appeared on the Tonight Show holding a cat in her lap. She is said to have asked host Johnny Carson, “Would you like to pet my pussy?” to which Carson is said to have replied, “I’d love to, but you’ll have to remove that damn cat.”
Continue reading

3 Design Principles To Help Your Audience Remember You

The point of visual design is to communicate. You have a message you want to convey to your audience and your design should take part in that communication. Not only do you want your visitors to receive your message, you want them to understand and remember it. Fortunately we have some principles at our disposal to help our readers comprehend our message and recall it later.
Continue reading

The Meaning Of Shapes: Developing Visual Grammar

What do you feel when you see a circle? A square? A triangle? Are you affected the same when seeing an object with soft gentle curves as you are when seeing another object with sharp jagged edges? Much the same way that lines have meaning, shapes have meaning and are an important building block in the visual grammar and visual thinking we have at our disposal as designers.
Continue reading

The Meaning of Lines: Developing A Visual Grammar

If you moved to another country (where they don’t speak the same language as you), one of the first things you’d probably do is start learning the language. You might even start long before you move in preparation for being able to communicate with the people you’ll soon call neighbors.

Communication is an essential part of life and as web designers it’s what we do with every new design.
Continue reading

css.php